Looking to upgrade your brand strategy?

YAMA'S MANIFESTO

WHAT OUR PARTNERS THINK ABOUT YAMA

“What I really appreciate about the Yama Group is that they see the business the way I see it.

They make informed decisions in what they present and are effective in challenging and being more productive.”

R. T.

Novartis

Franchise Head - Neuroscience

“When you have an agency that connects the global corporate world

with a country at the tactical level, it is amazing to have.
YAMA Group understands those dimensions, and connects those dots.”

R. B.

Novartis Oncology

General Manager

“Working with YAMA Group is upbeat and not boring. Their work is not only beautiful;

it is also technical, with high-level content. The result is always outstanding.”

E. S.

Novartis

Global Oncology Medical Director

“YAMA Group knows the global space very well and my experience with them was extraordinary.

They are tremendously responsive, there is no guesswork, and they get the job done.”

W. S.

Amgen

Manager Patient Advocacy and Government Affairs

“They designed and executed a comprehensive workshop that utilized an innovative approach

and created activities that got people involved, people were always moving and learning, unlike the classic approach I have seen at other companies.”

L. S.

EMD Serono

Medical Director

“YAMA Group brings out-of-the-box solutions and expertise that other companies don't provide me.

They are particularly good at helping me discover needs I didn't even know I had and offer solutions that are innovative.”

M. C.

Astellas

Director of Commercial Operations, Oncology

“YAMA Group is great at providing strategic and tactical recommendations,

and their project management is top-notch.”

J. P.

Amgen

Brand Marketing Director, Hematology

“YAMA delivers solutions that are aligned with my vision for the project and are always unexpected,

colorful, and vibrant. If you want results and are looking for an amazing partner, you need to work with YAMA Group.”

M. W.

Baxter Healthcare BioScience

Senior Manager, Global Commercial Excellence

WHAT WE DO

Our unique combination of pharma intelligence and unexpected thinking creatively solves our partners' challenges to generate results that transcend cultures and provoke action in the healthcare space.

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We partner with the world's smartest brands through their LIFECYCLE

Discovery

From discovery to R&D and through pre-clinical research, YAMA has a knack for transforming the future of a single molecule into a potential super brand.

Disease State Education Team Motivational Onboarding Therapeutic Area Identity Molecule Identity R&D Fieldtrips Data Release Communication Plan

Pre-Launch

Pre-Launch brands require unique communications and business strategies to meet growing needs. YAMA expertly crafts an effective marketing approach to frame your brand's positioning and own a specific space right from the start.

DSE Patient Testimonials DSE Campaign Unbranded MOA MOD EE Advisory Boards Team Education Events & Platforms

Launch

You're approved, and the whole game has changed. YAMA's proven track record in launch execution gives you an edge. Over the past 10 years, YAMA has launched many healthcare brands, so we can say that we know what "great" looks like.

Brand Identity Ecosystem Hybrid Launch Events In-Office Activations Message Navigator Best-Practice sharing platforms Experiential Marketing

Growth

YAMA's marketing prowess and digital tools are designed to increase your brand awareness, profits, and market share while tackling the new challenge of competition.

SimONE Patient Testimonials Multichannel Communication Campaign Peer-to-Peer Programs Congresses Booth Experience Experiential Marketing Portfolio Marketing Strategies

Maturity

Reinforce your brand's market share by optimizing its strategy internally and externally to differentiate from competitors and reinforce the product's life.

Team Motivational Initiatives Internal Rebranding Multiformat Scientific Updates Patient Testimonials Experiential Marketing Portfolio Marketing

LOE

Time to build strategies that combat generic competitors and retain market share and customer interest through incredible narrative and story building.

LOE Brand Story Team Building Activities Experiential Marketing Portfolio Marketing

Discovery

From discovery to R&D and through pre-clinical research, YAMA has a knack for transforming the future of a single molecule into a potential super brand.

Disease State Education Team Motivational Onboarding Therapeutic Area Identity Molecule Identity R&D Fieldtrips Data Release Communication Plan

Pre-Launch

DSE Patient Testimonials DSE Campaign Unbranded MOA MOD EE Advisory Boards Team Education Events & Platforms

Launch

Brand Identity Ecosystem Hybrid Launch Events In-Office Activations Message Navigator Best-Practice sharing platforms Experiential Marketing

Growth

YAMA's marketing prowess and digital tools are designed to increase your brand awareness, profits, and market share while tackling the new challenge of competition.

SimONE Patient Testimonials Multichannel Communication Campaign Peer-to-Peer Programs Congresses Booth Experience Experiential Marketing Portfolio Marketing Strategies

Maturity

Reinforce your brand's market share by optimizing its strategy internally and externally to differentiate from competitors and reinforce the product's life.

Team Motivational Initiatives Internal Rebranding Multiformat Scientific Updates Patient Testimonials Experiential Marketing Portfolio Marketing

LOE

Time to build strategies that combat generic competitors and retain market share and customer interest through incredible narrative and story building.

LOE Brand Story Team Building Activities Experiential Marketing Portfolio Marketing

1 AGENCY

3 VERTICALS

BRAND

BUILDING

Beautiful and powerful crafted design that reflect our desire to create things that connect with your audience.

We engage your cross-functional teams through participatory experiences where they can promote team unity, share success stories, and celebrate collaboration on a regional and global scale.

We express your brand across multiple communication channels and formats, strongly believing that delivering relevant information at the right time via the right channel is key to a successful campaign.

We create an interactive platform to outline your brand's strategic positioning worldwide. Allowing the construction of the brand's value message for our internal stakeholders.

We create new ways to engage your audience by bringing new technologies that transform a video into an immersive experience. From patient testimonials, clinical trial explainer videos, MOA's, or just an engaging run of show videos to spice your internal events.

EXPERIENTIAL

MARKETING

As an experiential agency, YAMA’s goal is always to captivate your attendees, ensuring engagement and excitement at every turn. That’s why virtually all top-15 pharma companies count on YAMA’s expertise to create impactful moments. From purposeful pre-event communication to the development of memorable touchpoints throughout the event itself, YAMA meetings are the ones everybody talks about.

YAMA is known for incredible live events. Our impact is now recognized regardless of location. We have the expertise to build, broadcast, and deliver – whether your needs are fully virtual or hybrid. And, with our omnichannel approach, we ensure the content is available wherever and whenever suits your audience.

Spanning digital, face-to-face live environments and exhibition space design, our broad design expertise covers everything from creative strategy, event concept, and branding, to event collateral and engagement solutions.

YAMA has a knack for empowering and moving people. Our team-building and internal engagement programs are designed to capture the imagination, captivate, motivate or simply connect people with a strong sense of purpose.

IMMERSIVE

LEARNING

Learn about SimONE, our collaborative patient simulation platform for peer-to-peer programs designed for learning through live discussions and practical experience.

Experience MetaPatient, hyperrealistic, interactive, digital patients designed for experiential, problem-based learning.

Communicate your scientific story clearly and concisely with compelling digital solutions. YAMA Group is a leader in 3D Animation, VR & AR immersive experiences.

Disrupt how AdBoards and scientific exchange programs are conducted with PeerMed. Engage key experts, obtain real-time feedback and make quicker decisions with our cutting-edge collaborative platform.